To celebrate Hispanic Heritage Month, REMY MARTIN US has launched Que Viva Rémy Sobremesa, an homage to Sobremesa, the post-dining tradition found throughout many Hispanic cultures. The campaign brings influential culinary and mixology tastemakers together, including award-winning chefs @chefcarlosgaytan @smallorchids and renowned Mixologist Josué Gonzaléz.
The Que Viva Rémy Sobremesa campaign is featured across billboards and kiosks in Houston, TX;
Los Angeles, CA; Miami, FL and New York, NY in addition to digital media and social content throughout Hispanic Heritage Month.
Agency : Fred&Farid NYC
Creative Director : Laurent Leccia
Creatives : Thomas Raillard, Gustavo Ramirez, Ranjana Naik
Director : Wendy Morgan
Handpainted typography : Thomas Raillard